Alfred Werber founded his St. Louis-based company in 1953. According to a 1956 article by AP writer Dorothy Roe, he was the second generation of Werbers to focus on junior fashions, keeping abreast of young styles and employing junior-proportioned sizing. He also manufactured for tall and petite juniors. The company formed a partnership with the School of Fine Arts of Washington University for the purpose of cultivating design students to graduate into the St. Louis garment industry.
By 1979 there were four designers and a sportswear line named Vincenti. The company was dissolved in August of 1983.
Written by denisebrain
