Vera

Vera Neumann (1907-1993), primarily a scarf designer, was a wonderful colorist with great graphic style. She signed her textiles Vera. Her fabrics are also seen in blouses and dresses from the 1960s and 1970s, using silk as well as cotton. Vera also designed textiles for the home, such as napkins and tablecloths. The Vera label is seen starting about 1947.

Here is a timeline to help date Vera scarves using the signature printed on the scarf.

1947 to mid-1950s: The earliest scarves were signed vera in a very small print. All the letters were lower case.

Late 1950s- The Vera signature became capitalized.

Early 1960s: The ladybug symbol and © copyright symbol (registered 1959) were added to the Vera. The signature and the bug were about the same size.

Mid- to late-1960s: The ladybug was used less and less, and the signature got larger. The ladybug became much smaller than signature.

Early 1970s: The Vera signature continued to get larger and bolder. Usually no ladybug.

Mid-1970s: Bug sometimes present, but disappears totally after 1976.

Late 1970s: Signature started to slightly shrink.

1980s: Smaller signature with © copyright symbol.

Vera died in 1993. At that time her name was licensed. The post-1993 scarves have a small “vera” signature and the copyright symbol.

Written by fuzzylizzie

from a 1950s scarf

Courtesy of Debra Sherman

from a 1950s head scarf

Courtesy of pastpiecesvintage

from a late 1950s scarf

Courtesy of fuzzylizzie.com

hang tags from a 1960s silk blouse

Courtesy of Hollie Point

from a late 1960s/early 1970s dress

Courtesy of fuzzylizzie.com

from an early 1970s blouse

Courtesy of fuzzylizzie.com

from a 1970s caftan

Courtesy of listitcafe.com

from an early 1980s skirt

Courtesy of fuzzylizzie.com

from a 1980s knit blouse

Courtesy of claireshaeffer

early 1980s hangtag

Courtesy of fuzzylizzie.com

from a 1980s scarf

Courtesy of fuzzylizzie.com

from a 2013 scarf made for Target

Courtesy of metroretrovintage