The VFG believes that informed selling and buying communities are good for the vintage-fashion industry as a whole, and all visitors to the website have access to the VFG resources. These are continually updated and constantly evolving, thanks to a dedicated volunteer staff.
Our blog features our picks of the freshest vintage items, member news and articles. We have also created a growing series of articles on some classic designers.
The Vintage Fashion Guild™ (VFG) is an international organization dedicated to the promotion and preservation of vintage fashion.
The Vintage Fashion Guild™ (VFG) is an international community of people with expertise in vintage fashion. VFG members enjoy a wealth of resources, avenues for promoting their shops and specialties, and camaraderie with others who share a common interest and passion.
Mary Quant (February 11, 1930-April 13, 2023) attended Goldsmith’s Art College in London. There she met Alexander Plunket Greene. The pair, with the help of lawyer friend Archie McNair, opened a boutique in the Kings Road in London in 1955. They called it “Bazaar” and when they couldn’t find the kinds of youthful clothes they wanted to fill the store, Quant began designing and making them. By the 1960s, “Bazaar” was a smashing success, and Quant’s designs were very much in demand.
Quant started the Ginger Group line in 1963, and soon afterward, J.C. Penney launched a line that she designed for them. In 1965, she was marketed in the US by Puritan manufacturing, as part of their Youthquake promotion. Later that same year, Quant’s designs were sold at Paraphernalia, the New York City boutique started by Puritan.
She branched into cosmetics in 1966, and her line of cosmetics is still manufactured today. Mary Quant was a major player in the youth movement of the early 1960s. By some accounts, she “invented” the mini skirt. By her own admission, she took the style from the girls on the street and popularized it.
Written by fuzzylizzie
Courtesy of claireshaeffer
Courtesy of emmapeelpants
Courtesy of fuzzylizzie.com
Courtesy of vintage*sedona
Courtesy of adamina
Courtesy of poppsvintageclothing
Courtesy of ferryvintage
from an early 1960s coat
from a 1961-1963 dress
from a mid 1960s dress
from a mid-1960s scooter dress
from a mid-1960s dress
from a 1960s beret
from a 1965 bra
from an early 1970s jumpsuit
from a 1970 2-piece lingerie set
from an early 1970s dress
from a mid 1970s shirt
from a 1980s dress
from a 1980s swimsuit