Skip to content

Novelty Labels are not a particular label, but a category of fun labels. Novelty labels have cute graphics or clever names. Sometimes they incorporate puns or jokes. You see novelty labels as early as the 1920s and they are still being produced today. Sometimes a major company, such as Wrangler, will produce a label that can be categorized as a novelty.

This page is dedicated to the memory of Mary Catherine Lamb, VFG member and special-label collector.

MC’s Cute Labels on Parade:

See also: Novelty Labels, Novelty Labels 2 and Novelty Labels 4


early 1960s--in memory of MC Lamb - Courtesy of denisebrain

early 1960s–in memory of MC Lamb

Courtesy of denisebrain

1960s--in memory of MC Lamb - Courtesy of ranchqueenvintage

1960s–in memory of MC Lamb

Courtesy of ranchqueenvintage

1960s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1960s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1960s--in memory of MC Lamb - courtesy of pinkyagogo

1960s–in memory of MC Lamb

courtesy of pinkyagogo

1960s--in memory of MC Lamb - Courtesy of denisebrain

1960s–in memory of MC Lamb

Courtesy of denisebrain

1960s--in memory of MC Lamb - Courtesy of pinkyagogo

1960s–in memory of MC Lamb

Courtesy of pinkyagogo

1960s--in memory of MC Lamb - Courtesy of catbooks1940s

1960s–in memory of MC Lamb

Courtesy of catbooks1940s

1960s--in memory of MC Lamb - Courtesy of themerchantsofvintage

1960s–in memory of MC Lamb

Courtesy of themerchantsofvintage

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1960s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of gatco

1960s–in memory of MC Lamb

Courtesy of gatco

1960s--in memory of MC Lamb - Courtesy of podvintage

1960s–in memory of MC Lamb

Courtesy of podvintage

1960s--in memory of MC Lamb - Courtesy of catseyevintage

1960s–in memory of MC Lamb

Courtesy of catseyevintage

1960s--in memory of MC Lamb - Courtesy of leonardodavintage

1960s–in memory of MC Lamb

Courtesy of leonardodavintage

1960s--in memory of MC Lamb - Courtesy of blue-eyed calico

1960s–in memory of MC Lamb

Courtesy of blue-eyed calico

1960s--in memory of MC Lamb - Courtesy of magsrags

1960s–in memory of MC Lamb

Courtesy of magsrags

1960s--in memory of MC Lamb - Courtesy of vintagedaisydeb

1960s–in memory of MC Lamb

Courtesy of vintagedaisydeb

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of denisebrain

1960s–in memory of MC Lamb

Courtesy of denisebrain

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1960s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1960s--in memory of MC Lamb - Courtesy of denisebrain

1960s–in memory of MC Lamb

Courtesy of denisebrain

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of hatfeathersvintage

1960s–in memory of MC Lamb

Courtesy of hatfeathersvintage

1960s--in memory of MC Lamb - Courtesy of magsrags

1960s–in memory of MC Lamb

Courtesy of magsrags

1960s--in memory of MC Lamb - Courtesy of magsrags

1960s–in memory of MC Lamb

Courtesy of magsrags

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of morning-glorious

1960s–in memory of MC Lamb

Courtesy of morning-glorious

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of morning-glorious

1960s–in memory of MC Lamb

Courtesy of morning-glorious

1960s--in memory of MC Lamb - Courtesy of leisa

1960s–in memory of MC Lamb

Courtesy of leisa

1960s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1960s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of TBonita Style

1960s–in memory of MC Lamb

Courtesy of TBonita Style

1960s--in memory of MC Lamb - Courtesy of nostalgic collections

1960s–in memory of MC Lamb

Courtesy of nostalgic collections

1960s--in memory of MC Lamb - Courtesy of Glamoursurf

1960s–in memory of MC Lamb

Courtesy of Glamoursurf

1960s--in memory of MC Lamb - Courtesy of thevintagemerchant

1960s–in memory of MC Lamb

Courtesy of thevintagemerchant

1960s--in memory of MC Lamb - Courtesy of gatco

1960s–in memory of MC Lamb

Courtesy of gatco

1960s--in memory of MC Lamb - Courtesy of gatco

1960s–in memory of MC Lamb

Courtesy of gatco

1960s--in memory of MC Lamb - Courtesy of thespectrum

1960s–in memory of MC Lamb

Courtesy of thespectrum

1960s--in memory of MC Lamb - Courtesy of VanityFlairVintage

1960s–in memory of MC Lamb

Courtesy of VanityFlairVintage

1960s--in memory of MC Lamb - Courtesy of ranchqueenvintage

1960s–in memory of MC Lamb

Courtesy of ranchqueenvintage