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The Vintage Fashion Guild™ (VFG) is an international organization dedicated to the promotion and preservation of vintage fashion.
The Vintage Fashion Guild™ (VFG) is an international community of people with expertise in vintage fashion. VFG members enjoy a wealth of resources, avenues for promoting their shops and specialties, and camaraderie with others who share a common interest and passion.
Lucile was born Lucy Southerland (1863-1935) in London. She opened her dressmaking business, Lucile, Ltd, in 1891. Lucile was a leading designer of the first two decades of the 20th Century and, along with her business in London, opened branches in New York in 1910, in Paris in 1911, and in Chicago in 1915.
She was known for the lovely tea gowns she designed for her high society and celebrity clients. She herself was a member of this class, having married Sir Cosmo Duff Gordon in 1900. Lady Duff Gordon was probably most associated with dancer Irene Castle, but she also designed for the stage, including “The Merry Widow” in 1907 (which started a trend for the “Merry Widow” hat) and for Ziegfeld’s Follies.
Lucile’s designs had a soft extravagance about them that, after the end of WWI, was out of step with the needs of modern women. The various branches of the business closed, Chicago in 1921, New York in 1922, London in 1924, and finally, Paris in 1933.
Thanks to Randy Bigham
Courtesy of vintagegriffin.com
Courtesy of Vivi’ance Antiquities
from a 1920s dress
from Paris shop, circa 1930