The VFG believes that informed selling and buying communities are good for the vintage-fashion industry as a whole, and all visitors to the website have access to the VFG resources. These are continually updated and constantly evolving, thanks to a dedicated volunteer staff.
Our blog features our picks of the freshest vintage items, member news and articles. We have also created a growing series of articles on some classic designers.
The Vintage Fashion Guild™ (VFG) is an international organization dedicated to the promotion and preservation of vintage fashion.
The Vintage Fashion Guild™ (VFG) is an international community of people with expertise in vintage fashion. VFG members enjoy a wealth of resources, avenues for promoting their shops and specialties, and camaraderie with others who share a common interest and passion.
The Puritan Dress Company was formed in 1909 by the Rosen family. In the 1940s through the 1960s they made licensed copies of European designers, such as Fabiani. Starting in 1951 Gloria Swanson was associated with their Forever Young line.
In 1965 company president Karl Rosen and employee Paul Young started their Youthquake line in an effort to attract younger buyers. This led to the founding of Paraphernalia, a boutique for the young and mod.
In 1977 Purtitan approached Calvin Klein with a plan to license jeans under his name. Five years later Klein bought the company.
See also: Gloria Swanson
Written by fuzzylizzie
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from a 1930s dress
from a late 1940s dress
from a 1950s dress
from a mid 1950s dress
from a 1960s cocktail dress
from an early to mid-1960s dress
from a 1960s velvet suit
from a mid-1960s dress
from a late-1960s/early-1970s velvet suit
from a 1960s/1970s pantsuit