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Milgrim was a specialty store that dated from, at least, the early 1920s in New York City and later with stores in Chicago, Detroit, Cleveland and other cities in the East. The designer at Milgrim was Sally Milgrim. As in other stores in the first half of the 20th century, Milgrim had both a custom salon and ready-to-wear clothes. They also imported and sold French designs. Milgrim ready-to-wear was sold in department stores around the country. One of the labels was “salymil,” a contraction of Sally Milgrim.

Milgrim was an early advertiser using celebrities. The famous women were photographed wearing outfits bearing their name. Sally Milgrim also designed three inaugural gowns, for First Ladies Florence Harding, Grace Coolidge, and Eleanor Roosevelt.

Sally Milgrim retired in 1960. The New York store was converted into a movie theatre. Some of the other stores remained open, with the last one, in Cleveland, closing in 1990.

Written by fuzzylizzie


from a ca. 1926 dress - Courtesy of capricornvintage

from a ca. 1926 dress

Courtesy of capricornvintage

from a late 1930s coat and dress - Courtesy of pastperfectvintage.com

from a late 1930s coat and dress

Courtesy of pastperfectvintage.com

from a 1940s robe - Courtesy of dorotheascloset

from a 1940s robe

Courtesy of dorotheascloset

from a 1948-1952 coat  - Courtesy of Elizabeth's Timeless Attire, Louisville, KY

from a 1948-1952 coat

Courtesy of Elizabeth’s Timeless Attire, Louisville, KY

from an early 1950s dress - Courtesy of tastyvintage.com

from an early 1950s dress

Courtesy of tastyvintage.com

from a 1950s cocktail dress - Courtesy of coutureallure.com

from a 1950s cocktail dress

Courtesy of coutureallure.com

from a 1950s suit  - Courtesy of contentmentfarm.com

from a 1950s suit

Courtesy of contentmentfarm.com

from a 1960s jacket - Courtesy of rfc100

from a 1960s jacket

Courtesy of rfc100

from a 1940s tilt hat - Courtesy of thespectrum

from a 1940s tilt hat

Courtesy of thespectrum