The VFG believes that informed selling and buying communities are good for the vintage-fashion industry as a whole, and all visitors to the website have access to the VFG resources. These are continually updated and constantly evolving, thanks to a dedicated volunteer staff.
Our blog features our picks of the freshest vintage items, member news and articles. We have also created a growing series of articles on some classic designers.
The Vintage Fashion Guild™ (VFG) is an international organization dedicated to the promotion and preservation of vintage fashion.
The Vintage Fashion Guild™ (VFG) is an international community of people with expertise in vintage fashion. VFG members enjoy a wealth of resources, avenues for promoting their shops and specialties, and camaraderie with others who share a common interest and passion.
Novelty, or conversational, prints feature motifs that are neither abstract nor simple florals. Frequently the prints feature themes such as places, activities or holidays. The prints can range from the very simple to such complexity as to be hard to discern; from black and white to many-colored; and from serious to whimsical (more often the latter).
With any interesting print, check the selvage in case there is information that identifies the print and the maker.
1940s “date for the ballet” novelty print rayon
1950s poodles in Paris novelty print cotton
Selvage information identifying a print by Stig Lindberg for the Nordiska Kompaniet