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Novelty Labels are not a particular label, but a category of fun labels. Novelty labels have cute graphics or clever names. Sometimes they incorporate puns or jokes. You see novelty labels as early as the 1920s and they are still being produced today. Sometimes a major company, such as Wrangler, will produce a label that can be categorized as a novelty.

This page is dedicated to the memory of Mary Catherine Lamb, VFG member and special-label collector.

MC’s Cute Labels on Parade:

See also: Novelty Labels, Novelty Labels 3 and Novelty Labels 4


early-1950s--in memory of MC Lamb - Courtesy of dollsntrolls

early-1950s–in memory of MC Lamb

Courtesy of dollsntrolls

1950s--in memory of MC Lamb - Courtesy of Roseannettingervintage

1950s–in memory of MC Lamb

Courtesy of Roseannettingervintage

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of Vintagiality

1950s–in memory of MC Lamb

Courtesy of Vintagiality

1950s--in memory of MC Lamb - The Vintage Fashion Guild

1950s–in memory of MC Lamb

The Vintage Fashion Guild

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of badmadge

1950s–in memory of MC Lamb

Courtesy of badmadge

1950s--in memory of MC Lamb - Courtesy of catseyevintage

1950s–in memory of MC Lamb

Courtesy of catseyevintage

1950s--in memory of MC Lamb - Courtesy of meloo

1950s–in memory of MC Lamb

Courtesy of meloo

1950s--in memory of MC Lamb - Courtesy of joules

1950s–in memory of MC Lamb

Courtesy of joules

1950s--in memory of MC Lamb - Courtesy of vivavintageclothing

1950s–in memory of MC Lamb

Courtesy of vivavintageclothing

1950s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1950s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1950s--in memory of MC Lamb - Courtesy of anothertimevintageapparel

1950s–in memory of MC Lamb

Courtesy of anothertimevintageapparel

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of fuzzylizzie

1950s–in memory of MC Lamb

Courtesy of fuzzylizzie

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1950s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1950s--in memory of MC Lamb - Courtesy of tintrunk

1950s–in memory of MC Lamb

Courtesy of tintrunk

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of poppysvintageclothing

1950s–in memory of MC Lamb

Courtesy of poppysvintageclothing

1950s--in memory of MC Lamb - Courtesy of Ranch Queen Vintage

1950s–in memory of MC Lamb

Courtesy of Ranch Queen Vintage

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of Vintagecritter

1950s–in memory of MC Lamb

Courtesy of Vintagecritter

1950s--in memory of MC Lamb - Courtesy of catseyevintage

1950s–in memory of MC Lamb

Courtesy of catseyevintage

1950s--in memory of MC Lamb - Courtesy of vivianbelle1955

1950s–in memory of MC Lamb

Courtesy of vivianbelle1955

1950s--in memory of MC Lamb - Courtesy of pinky-a-gogo

1950s–in memory of MC Lamb

Courtesy of pinky-a-gogo

1950s--in memory of MC Lamb - Courtesy of midge

1950s–in memory of MC Lamb

Courtesy of midge

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of pastperfectvintage

1950s–in memory of MC Lamb

Courtesy of pastperfectvintage

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of morning-glorious

1950s–in memory of MC Lamb

Courtesy of morning-glorious

1950s--in memory of MC Lamb - Courtesy of fuzzylizzie.com

1950s–in memory of MC Lamb

Courtesy of fuzzylizzie.com

1950s--in memory of MC Lamb - Courtesy of lucitebox

1950s–in memory of MC Lamb

Courtesy of lucitebox

1950s--in memory of MC Lamb - Courtesy of affairedamour

1950s–in memory of MC Lamb

Courtesy of affairedamour

1950s--in memory of MC Lamb - Courtesy of tangerineboutique

1950s–in memory of MC Lamb

Courtesy of tangerineboutique

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of vintagedaisydeb

1950s–in memory of MC Lamb

Courtesy of vintagedaisydeb

1950s--in memory of MC Lamb - Courtesy of pinky-a-gogo

1950s–in memory of MC Lamb

Courtesy of pinky-a-gogo

1950s--in memory of MC Lamb - Courtesy of lucitebox

1950s–in memory of MC Lamb

Courtesy of lucitebox

1950s--in memory of MC Lamb - Courtesy of vintagedaisydeb

1950s–in memory of MC Lamb

Courtesy of vintagedaisydeb

1950s--in memory of MC Lamb - Courtesy of magsrags

1950s–in memory of MC Lamb

Courtesy of magsrags

1950s--in memory of MC Lamb - Courtesy of fast_eddies_retro_rags

1950s–in memory of MC Lamb

Courtesy of fast_eddies_retro_rags

1950s--in memory of MC Lamb - Courtesy of vintagedaisydeb

1950s–in memory of MC Lamb

Courtesy of vintagedaisydeb

1950s--in memory of MC Lamb - Courtesy of vintagedaisydeb

1950s–in memory of MC Lamb

Courtesy of vintagedaisydeb

1950s--in memory of MC Lamb - Courtesy of magsrags

1950s–in memory of MC Lamb

Courtesy of magsrags

1950s--in memory of MC Lamb - Courtesy of thespectrum

1950s–in memory of MC Lamb

Courtesy of thespectrum

1950s--in memory of MC Lamb - Courtesy of pinky-a-gogo

1950s–in memory of MC Lamb

Courtesy of pinky-a-gogo

1950s--in memory of MC Lamb - Courtesy of dorotheascloset

1950s–in memory of MC Lamb

Courtesy of dorotheascloset

1950s--in memory of MC Lamb - Courtesy of RetroSuzysVintage

1950s–in memory of MC Lamb

Courtesy of RetroSuzysVintage

1950s--in memory of MC Lamb - Courtesy of TBonita Style

1950s–in memory of MC Lamb

Courtesy of TBonita Style

1950s--in memory of MC Lamb - Courtesy of Ranch Queen Vinrage

1950s–in memory of MC Lamb

Courtesy of Ranch Queen Vinrage

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of Rue de la Paix

1950s–in memory of MC Lamb

Courtesy of Rue de la Paix

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of Straylight Vintage

1950s–in memory of MC Lamb

Courtesy of Straylight Vintage

1950s--in memory of MC Lamb - Courtesy of Augusta Auctions

1950s–in memory of MC Lamb

Courtesy of Augusta Auctions

1950s--in memory of MC Lamb - Courtesy of tlaborie

1950s–in memory of MC Lamb

Courtesy of tlaborie

1950s--in memory of MC Lamb - Courtesy of TBonita Style

1950s–in memory of MC Lamb

Courtesy of TBonita Style

late 1950s--in memory of MC Lamb - Courtesy of attirelyvintage

late 1950s–in memory of MC Lamb

Courtesy of attirelyvintage